Our History

ADMIN — Fri, 10 Nov 2017 05:25:43 +0000

Crewcut began back in 1991 when the founder David Serville saw a growing need for reliable, quality lawn and garden services. He initially saw lawn mowing as a healthy business lifestyle, which would provide him with solid income and freedom of self employment. David started out the lawn rounds as a part-time commitment but the demand for his services outgrew the capability of a sole-operator. He then began selling off his lawn mowing rounds to other operators. However it soon became clear that the customers he sold were not getting the great level of services they were accustomed to.

As a result of this, David created the Crewcut Franchise Group to maintain consistency and quality of service throughout the brand. From this point onward, Crewcut franchises have been sold from the top of the North Island down to Invercargill. Collectively there are now around 200 franchisees looking after 40,000 Kiwi lawns and backyards. Crewcut is now a household name synonymous with friendly service and quality lawn and garden maintenance.

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Our Team

ADMIN — Fri, 10 Nov 2017 05:25:03 +0000

The Crewcut head office team is based in Takapuna, Auckland. Here we have a large team of dedicated staff members ready to make your lawn mowing business a success!

David - CEO

David started the Crewcut brand back in 1991 after noticing a growing need for reliable lawn and garden services. He is now the CEO for Crewcut as well as Crewcare commercial cleaning and Chemcare hazardous decontamination.

Pauli - General Manager

Pauli makes sure all franchisees are running smoothly. He makes regular visits around the country, and is the person you'll probably hear from the most.

Larry - Operations Manager

Larry used to be a Crewcut franchisee in Auckland, but now he’s in charge of educating franchisees about operations and admin to effectively run their business.

Ankit - Facilities Manager

Ankit has been working in the property and facilities management sector for the past couple of years and is now working with Crewcut to look after its large commercial contracts.

Louise - Executive Assistant

Louise is the go-to person for anything you need done. She manages all accounts and does many other admin roles around the office. Louise is a super valued member of the Crewcut team, after being with us for over 20 years.

David - CFO

David makes sure all the financials are running smoothly. His forecasting and financial audits are his specialty.

Warren - Adviser

Warren is a well respected member of the Crewcut team. He ensures business is running smoothly and manages all commercial and large contracts.

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History & Team | Crewcut Lawn & Garden